Workshop and Market Forum Day London 2027

We are organising a major Norway workshop in London, designed to connect Norwegian suppliers with carefully selected tour operators from the UK market. This event offers a fantastic opportunity to engage with numerous tour operators in a single day through pre-scheduled meetings and networking sessions.

Additionally, we will host a Market Forum Day, providing Norwegian suppliers with in-depth insights into UK market and consumer and travel trends.

The anticipated outcome is to increase knowledge of the UK market, the creation of new business opportunities with established tour operators, and meeting valuable new contacts.

Recommended level of export maturity:

• Medium: The company has some agreements or earlier activities in this market, but limited sales so far.
• High: The company has established partners and regular sales in this market.

Language requirements:

• English is required

Suppliers should have the following in place:

• Bookable products adapted for the travel trade
• Net rates / commission structure for tour operators and agencies

Type of companies:

Activity companies, carriers, destination companies, regional destination companies, hotel chains, independent hotels, incoming operators & DMC’s.

Type of products & seasonality:

We are looking for supplier companies who offer products for all seasons and focus on:

• Adventure and outdoor soft activities
• Nature experiences
• Sami culture
• Culture and cultural heritage
• Culinary experiences and local food
• Sustainable / slow / electric travel

These are the types of companies invited to attend:

• Tour operators

We are expecting 35 British tour operators, most of whom already sell Norway and have a relatively good knowledge of the country. The majority only sell a few regions and we see great potential for them to start selling new regions and expand their portfolios and products in existing regions. They are looking for activity companies, destinations, hotel chains and boutique hotels, airlines, rail and culture and food products.

Price:

• Participation fee with de minimis aid: 1.700 GBP + VAT
• Participation fee without de minimis aid: 4.200 GBP + VAT
• Participation fee for an extra person: 700 GBP + VAT
• De minimis aid per participating company for this event: 25.000 NOK

Price includes:

• Market update
• Supplier dinner and lunch, as well as refreshments during the two-day event.
• One-to-one appointments: pre-booked
• Networking / mingling
• Market and Product manual

Price does not include:

• Travel costs
• Accommodation

Minimum number of participants: 19
Maximum number of participants: 23
The activity is cancelled if the minimum is not reached

Terms & conditions: please read the terms & conditions for the event

Registration of interest is now opened, deadline 1st of February.

In case of oversubscription, we would like to ensure a broad range of suppliers at the workshop, some new if possible, to ensure that we can attract good quality and relevant tour operators. The suppliers attending the workshop need to be market ready.

Contact: Anniken Mortimer